Proven benefits based on clinical studies

/-/media/project/loreal/brand-sites/lrp/emea/es/products/lipikar/lipikar-baume-apmax/lipikar-ap-plus-max-baume/flipcard/la-roche-posay-lipikar-ap-max-flip_card_desktop_1.jpg?sc_lang=es-es

72H DRY SKIN RELIEF*

Long lasting relief for ultra dry to atopic prone skin.

*Consumer study, 75 subjects, 72h after stopping the product use once daily for 28 days
/-/media/project/loreal/brand-sites/lrp/emea/es/products/lipikar/lipikar-baume-apmax/lipikar-ap-plus-max-baume/flipcard/la-roche-posay-lipikar-ap-max-flip_card_desktop_2.jpg?sc_lang=es-es

24H ITCH CONTROL*

For a better quality of life day & night

*Consumer study on 139 subjects presenting itch sensations due to dryness. Result 24h after stopping product use following 15 days of product application once a day.
/-/media/project/loreal/brand-sites/lrp/emea/es/products/lipikar/lipikar-baume-apmax/lipikar-ap-plus-max-baume/flipcard/la-roche-posay-lipikar-ap-max-flip_card_desktop_3.jpg?sc_lang=es-es

FROM 0
TO 100 YO

Suitable from 0 to 100 years old, even for newborns

6H VISIBLE EFFICACY
Dry skin relief for long-lasting hydration

ANTES

DESPUÉS

NEW LIPIKAR BAUME AP+MAX
ITCH CONTROLED, MAXIMIZED LIVING

La Roche-Posay introduces the next generation of AP+M complex, with the scientific breakthrough NEUROBIOMA. This is a neuroscience-inspired active that directly acts on skin-brain communication to break the vicious itch cycle.